Abul Hossain
2 min readSep 29, 2022

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Ways to use emails that are SEO friendly.

SEO friendly Email

Emails are a great way to increase your website reach and communicate with your audience. So email marketing and SEO are similar because both use content to promote a brand and drive people to the brand.
Let’s see some ways to use email marketing for a website SEO-

1. Reduce bounce rates: Email marketing can help you to get highly targeted traffic to your website. Share your updates with your email list with a clear call-to-action (CTA). When they visit your website, it will increase your reach and reduce the chances of bouncing away from your website. You can hire an email marketing specialist to do that

2. Find out the intent behind the query: Use email marketing to know audience interest.

3. Repurpose newsletter content: Newsletter can help you to promote your latest blog posts, products, or services. The newsletter should be designed well, to do this you can hire a professional email template designer. The key is to repurpose the newsletter content regularly, but keep in mind don’t overdo it.

4. Use automation to generate traffic: Email automation can help you to increase traffic to your website. When Google find the increase in engaged traffic, it’ll start ranking your website higher up in the search results. You can hire an Email marketing specialist to build your automation.

5. Improves social media engagement: When you send emails with social sharing buttons, Include a CTA to ask them to share your content on social media. It can help generate more organic social engagement and can drive traffic to your website and it can help improve your SEO.

6. Use call-to-action(CTAs): A call-to-action (CTA) is one of the most important parts of an email. It asks the subscribers to take a specific action. By using a CTA, you can encourage your subscriber to take any action on your website.

7. Send personalized content: Send personalized content to the subscriber using segmentation. When they receive relevant content, It will increase the chances of responding well to it.

8. Ask for reviews: Reviews are one of the most important ranking factors in local SEO. It’s a good idea of using email marketing to push your SEO efforts by asking your subscribers for reviews.

For email marketing help you can hire a specialist.

Thanks
Abul Hossain

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Abul Hossain

Email Marketing Specialist. Experienced in email template design, campaign management, and automation building.